BlackBerry Ltd (NYSE: BB) is having an incredibly strong start to the trading session this morning and for good reason. The company announced that it has entered into a partnership with Baidu Inc (ADR) (NASDAQ: BIDU). Today, we’ll talk about the partnership, what we’re seeing from BB and BIDU as a result, and what we’ll be watching for ahead.
BB Announces Partnership With BIDU
As mentioned above, BlackBerry is having a strong start to the trading session this morning after it announced that it has entered into a partnership with Baidu. According to the press release that was issued early this morning, the two companies will work together to speed up the deployment of connected and autonomous vehicle technology for automotive OEMs and suppliers around the world.
Thus far, BB and BIDU have signed a statement of intent. Under the statement, the two will work to make BlackBerry QNX’s ISO26262 ASIL-D certified safety operating system the foundation for Baidu’s Apollo autonomous driving open platform. BB and BIDU will also work together in an attempt to integrate Baidu’s CarLife, the current leader in smartphone integration software for connected vehicles in China, as well as its conversational artificial intelligence system known as DuerOS, and high definition maps to run on the BB QNX Car Platform, a platform designed for what is being called infotainment. In a statement, Li Zhenyu, General Manager of Intelligent Driving Group at BIDU, had the following to offer: